Ippudo Ramen Bar
About the project
Ippudo Ramen Bar is a special flagship concept of Ippudo from Manila, Philippines. Balancing innovation and tradition, Ippudo Ramen Bar brings a fresh experience to the world-renowned brand with its sleek interior design and contemporary menu.
A new visual identity was created to support the new concept and distinguish itself from the classic chain, featuring a refreshed modern logo and typesetting, and updated physical menus. Inspired by vintage dining and typewritten memorabilia, balanced with bright and energetic photography, the Ippudo Ramen Bar visual identity is refined yet warm, dynamic and bold.
Work
Brand & Visual Identity
Menu, Brand Campaign
For
SHG
All work done as Designer under DEFT. Assets and photography belong to respective clients.